The holiday season is always a special time at GEF, thanks to the incredible support of our community partners who help make it meaningful. For the third year in a row, we were fortunate to receive a heartwarming donation from Old Navy. Their continued generosity brought warmth and holiday cheer to GEF seniors and housing applicants this festive season.
Throughout November, staff from Old Navy stores across Edmonton assembled over 330 holiday gift bags for GEF. Each bag included cozy socks from Old Navy, along with something warm, something fun, something tasty, and something practical. These sweet and caring gifts brought real comfort during a busy and often stressful time of year.
A Special Surprise for Housing Applicants
Our Housing Placement Coordinators were excited to step into the role of Santa’s helpers once again, handing out holiday bags. During housing interviews in December and early January, housing applicants were surprised with one of these gifts.
“One applicant was delighted by the kind gesture and said, ‘I don’t celebrate the holidays, but I really appreciate this! This is my first time receiving a gift!'”
Shelley Anna Adia, GEF Housing Placement Coordinator
With more than 1,300 people currently on our housing waitlist, these gifts offered encouragement and a reminder of hopeful things to come amidst the stress of the holidays and housing challenges.
Spreading Smiles in Our Communities
The remainder of the gift bags were delivered by Old Navy staff to seniors at GEF Sakaw Terrace in December. The happy delivery day brought plenty of smiles, and residents were deeply touched by the lovely visit and holiday gifts.
Thank You, Old Navy!
We’re incredibly grateful to Old Navy and our dedicated GEF staff for helping make this season brighter for our community. Through their generous donations and volunteer efforts throughout the year, Old Navy and their Edmonton-area team have gone above and beyond. Their partnership has made a meaningful difference in the lives of GEF seniors and brought warmth to housing applicants waiting for a place to call home.
Join Us in Brightening the Lives of Seniors
Let’s make this new year shine even brighter for the nearly 4,000 seniors who live with us. Our Brighten the Lives of Seniors campaign runs until February 28, and we’d love for you to be part of it! Donations to our Quality of Life Fund bring joy, connection, and comfort to our communities. Your generosity lasts well beyond the holiday season, bringing happiness to residents and tenants all year long.
Donate today and help enrich the lives of seniors!
The courtyard at GEF Strathcona Place has become a bright, welcoming space thanks to a series of upgrades over the past few years. New benches, picnic tables with umbrellas, swing chairs, fresh sod, and rebuilt flower beds have all enhanced the landscape. For the 228 seniors who live in the nine-storey building, the courtyard is now a favourite spot to visit with neighbours, enjoy fresh air, and build friendships.
These improvements go beyond repairs – they create a space that supports well-being and community. With funding from the Government of Alberta, and as one of several buildings owned by the Alberta Social Housing Corporation, the refreshed courtyard adds lasting value while enriching seniors’ daily lives.
“More people are participating and gathering outside now. A group of us come out here in the evenings and chat. One night someone even brought out an accordion and played music and we started dancing.”
– Laurie N., Strathcona Place
“When seniors have a beautiful, safe environment to gather, it encourages social connection, physical activity, and a sense of belonging, which are all vital to quality of life. Our Facilities team takes great pride in knowing that the work we do directly impacts people’s daily experiences. My hope is that every improvement we make helps clients feel at home and reinforces that they are valued members of the GEF community.”
The infrastructure upgrades also inspired tenants to take on a creative project of their own: repainting the courtyard pond. Brenda, a tenant known for her love of painting, imagined turning the pond into a colourful mural featuring a mermaid, octopus, dolphins, a turtle, and fish.
“I wanted the pond to be colourful…beautiful from all angles of the building whether you were looking at it from the side, or from the top.”
– Brenda B., Strathcona Place
Teamwork in Action
Brenda started the outlines, and soon others joined in. The Housekeeping department even pitched in on breaks.
“It was nice to get to know the tenants one on one in this way. I’d never painted before and found it to be relaxing. Other tenants would bring us coffee and snacks, and visit with us while we worked on the pond. I’m happy that I could help out where I could.”
– Sami H., Housekeeping Aide, Strathcona Place
“I love how a lot of people who didn’t think they had the painting talent, joined the project and found it to be fun and therapeutic! I saw how the project brought them joy, and that brought me joy!”
— Brenda B., Strathcona Place
Six more neighbours picked up brushes, and soon the pond project was full of laughter and storytelling.
“I loved working on the pond with Brenda and everyone involved. We shared so many laughs and funny stories. In fact, the pond’s name is ‘Henrietta (the mermaid) and the Mystical Storytellers’ after the many stories we all shared while working on it together.”
– Linda S., Strathcona Place
Pride in Community
The pond now adds colour and character, but more importantly, it reflects the pride tenants feel in their home.
“This whole project, from the pond to the courtyard, is a great example of a community coming together to beautify and individualize it for the betterment of all. From one tenant diligently watering the new sod to ensure it thrives, to another tenant gardener who carefully removed and replanted the flowers and plants during the garden bed repairs – the pride of ownership at this community is remarkable.”
— Peggy Caine, Portfolio Manager, Strathcona Place
A Lasting Legacy
What began as a courtyard revitalization grew into something bigger: an opportunity for tenants and staff to create something meaningful together.
Thank you to everyone who helped bring this project to life. Whether it’s lending a hand, sharing your skills, or just joining in, get involved in your own community! You never know what lasting memories and legacies you might help create.
Spring brought more than just warmer weather to GEF – it brought colour, connection, and the return of Planting Days! From May 14 to June 6, our third annual Planting Days campaign bloomed across communities, with residents and tenants coming together with over 150 corporate partners and volunteers to bring fresh life to the outdoor spaces our seniors call home.
Ford Credit at Brittania Gardens.Royal Caretaking Supplies at Cathedral Close.Source Office Furniture at Londonderry Village.RBC at Mountwood.AMRE Supply at Ansgar Villa.
Our residents and tenants joined in however they could, some pulling on gloves to help, and others cheering everyone on from the benches. For those with limited mobility, just being outside and chatting with the volunteers brought joy and laughter.
Community Partners Make It Happen
This year we welcomed 21 corporate partners, who brought teams ranging from one person to groups of 11. Many gave their time to more than one site, and they all brought their energy and enthusiasm, rain or shine. Together, they helped plant, dig, weed, and transform garden beds across 25 GEF communities.
A sincere thank you to TELSCO Security Systems, Ford Credit, Telus, Old Navy, Centennial Food Solutions, Source Office Furniture,PCL Construction, Royal Caretaking Supplies, Simmons Canada, ServiceMaster Restore of Edmonton, SYSCO Canada, Ecopest, AMRE Supply, Boilermaker’s Lodge 146, Telecon, Park Landscaping, Bell Mobility, and RBC! Your kindness, teamwork, and community spirit were felt and appreciated.
Some of our partners lent their support to the campaign in other impactful ways.
Supreme Landscaping donated topsoil to refresh the raised planter boxes at Trinity Hall.
Budget Printing provided signage to help us recognize and thank all the amazing volunteers at each site.
Everyone’s contributions helped to support our goal of creating spaces that are not only beautiful, but welcoming and accessible for residents and tenants.
An On-Air Shout Out
We were also delighted to welcome CTV Edmonton meteorologist, Josh Classen to Westlawn Court. Josh got his green thumbs dirty, planting alongside volunteers and tenants and kindly gave GEF a shout out during the evening weather report. His visit brought extra excitement to the day.
Cultivating Connections
Planting Days are about more than just flowers and gardens, they are about cultivating connections between volunteers, residents and tenants as well as neighbours and friends. After each planting event, teams and seniors shared lunch together, swapping stories, smiles, and a sense of pride in a job well done.
SYSCO Canada at Sakaw Terrace.Centennial Food Solutions at Ottewell Manor and Ottewell Terrace.TELUS at Montgomery Place.TELSCO Security Systems at Rosslyn Place Lodge and Westlawn Court.PCL Construction at Strathcona Place.
Help Keep the Gardens Growing
Planting Days continue! We need volunteers to help maintain, water, and care for the gardens throughout the summer. Whether you’re an individual, a team, or someone who just loves to spend time outdoors, we’d love to have you join us. If you were unable to take part in Planting Days, you can still make a meaningful impact! A donation to our Quality of Life Fund helps keep our communities vibrant and in bloom.
Community volunteers at McQueen Place Lodge.
🌻 Click here to VOLUNTEER with us! 💚 Click hereto DONATE to our Quality of Life Fund!
Together, we’ve planted more than flowers! We’ve planted happy memories, friendship, community, and care across our GEF communities. Thank you to everyone who helped make it possible!
🎥 Clickhere to watch heartwarming highlights from the events!
May is a time to appreciate all of the wonderful people who make GEF a welcoming and enriching community for all! Staff Appreciation Week (May 25 to 31) and National Volunteer Week (April 27 to May 3) are opportunities to celebrate our 500+ staff and 150 volunteers. Together, they support our mission to provide affordable, well-maintained, and secure buildings, where our clients can live with dignity and thrive in their communities.
Our staff and volunteers have a shared dedication to uplifting seniors and fostering a supportive, respectful community.
Celebrate the Journey
We are on a journey to create vibrant, affordable communities for seniors. Each step we’ve taken, every challenge we’ve overcome, and all the successes we’ve achieved have been possible because of the energy and creativity of our volunteers and the dedication, hard work, and passion of our staff. Together, they deliver quality services and create meaningful connections that strengthen our communities.
Beyond responsibilities, our teams’ commitment to small gestures – from positive affirmations to meaningful connections – creates a lasting impact.
Living Our Values
Through the remarkable contributions they make to our collective journey, staff and volunteers demonstrate our values:
Put people at the centre of everything we do
Show respect and kindness in every interaction
Foster equity, diversity, and inclusion
Be accountable and responsible
Uphold trust, integrity and fairness
Their commitment to quality experiences and well-being is reflected in positive resident feedback and the strong connections formed.
Through dedication and teamwork, they ensure a positive resident experience, where tenants feel heard, valued, and actively engaged.
Many Thanks
To our staff – thank you for all that you do! Our seniors say it best – and from the heart! They appreciate all the ways you make a difference.
Join our team – work with us or volunteer – and help create thriving communities where everyone feels valued and supported!
Photos from left to right: Jacquie Eales and her husband Brent Webster; the birthday gal and her 60th birthday balloons; Jacquie and her son Brad
This year Jacquie Eales celebrated a milestone – her 60th birthday – but it was not your typical affair focused on all things cake, candles and cocktails (though there was still plenty of that on hand!) For the birthday gal, what was most important to her was gathering with her nearest and dearest on a special night that focused on GIVING back.
“Turning 60 gave me time to reflect on my past, be grateful for the present, and plan my future with more intention. I realized I don’t need more stuff. But I know there are many others that do.”
As a former member and chair of the GEF Seniors Housing Board of Directors, Jacquie has spent years advocating for and supporting vulnerable seniors. On her 60th birthday, Jacquie took her commitment to the next level by fundraising for GEF’s Quality of Life Fund, which helps seniors facing financial hardship to thrive by ensuring they have access to basic needs and resources.
A Party with a Purpose
Rather than receiving traditional birthday gifts, Jacquie invited her 40 guests to donate to GEF Seniors Housing. Jacquie’s guests were not surprised by this unique party idea – in fact they were supportive.
“It’s easy to do an Honorary Gifting event like this because you’re getting people together anyway, so use it to plant the seed and create awareness. Every donation big or small can make a difference. Even if someone gives $20 – if everyone in the room does the same, it grows.”
– Jacquie Eales, Philanthropist
Jacquie’s purposeful party raised nearly $3,800 that goes towards providing necessary items like mattresses, home furnishings, and kitchen wares to seniors most in need when moving into GEF communities.
Understanding Seniors’ Needs
In 2014, while working with GEF on a University of Alberta research project, Jacquie interviewed dozens of low-income residents to learn firsthand what contributes to their quality of life. This work was foundational to the development of GEF’s Quality of Life Philosophy, which is based on choice, dignity, well-being, accountability, and kindness.
“GEF has been a hidden gem in our community for 65 years providing homes to seniors with limited incomes. I wanted to create awareness about this organization.”
It was during her time as a board member from 2016 to 2022 that she saw firsthand the significant changes in need and the increasing complexity in circumstances of GEF’s clients. GEF’s Outreach Team identifies these clients and works with organizations like FIND to provide basic items such as beds, new mattresses, chairs, side tables, lamps, dishes, and cookware.
“Donations like these help GEF to support seniors — many of whom are coming from precarious situations — continue to maintain their dignity notwithstanding the journeys that have brought them to our doors.”
– Shanika Donalds, Director of Housing and Client Services, GEF Seniors Housing
A Legacy of Compassion
Jacquie’s long-standing passion for caring for older adults started with her grandparents and continued with her mother who was the Assistant Director at a long-term care centre. On days off from school, Jacquie and her brother volunteered at the centre and enjoyed portering, doing residents’ hair, and playing cards with them.
“We had early exposure to older adults and all their wonderful wisdom. My mother and her career in long-term care was also a tremendous example for us.”
Jacquie’s mom, Joan, donates her large book collection to GEF’s library project.
As a former Speech Language Pathologist, Jacquie says her work in geriatric rehabilitation to help seniors regain communication skills after suffering strokes and other neurological impairments was very rewarding. Now happily retired, when she’s not busy on the playground with her two grandchildren, Jacquie continues to support GEF in new ways.
“The best way to start is to simply ask, ‘How can I help?’ Volunteering time, donating goods, or even just spreading the word about GEF are all ways people can help.”
Ways to Get Involved
Whether you’re celebrating a milestone birthday or simply want to give back, there are many ways to help.
DONATE – Dedicate donation to Seniors Most in Need.
FUNDRAISE for GEF: Honorary Gifting, Charity of Choice, and DIY Fundraiser.
